Annata A365: The industry platform for automotive, trucks and buses, and equipment
A generic ERP can be configured for an industry. A365 is built for these three.
One platform.
Or the modules you need.
Most industry businesses run on disconnected systems. Sales, service, finance, and fleet each hold their own data, their own view, and their own version of what is happening. A365 puts every function on one record, in real time, without the reconciliation overhead that comes from running separate systems. Start with what your operation needs most. Build from there.
Start by picking your industry
Dealer networks, vehicle importers, and aftersales operations all generate data. The problem is they generate it separately. A365 connects sales, service, finance, and parts across every location so your teams work from one version of what is happening.
Uptime is the commercial metric that matters most in trucks and buses. When a vehicle is off the road, revenue stops. A365 connects service scheduling, fleet maintenance, warranty, and parts availability so the gap between a breakdown and a resolved job is measured in hours, not days.
Equipment businesses manage asset lifecycles, rental contracts, maintenance schedules, and parts across complex multi-site operations. A365 connects all of it. Fleet managers see live utilisation. Finance sees live cost per machine. Operations sees what is available, what is in service, and what needs attention.
25+
years industry experience
100,000+
users on the platform
100+
customer countries
50+
channel partners
Partnering businesses that carry global brands including:
"Senior leaderships showcased real strategic knowledge on the future of the vertical"
"When you look at the entire technology stack of the Dynamics-Annata combination, it really is at the edge of technology in terms of cloud, security, services"
"Future business models are changing fast, and our own development couldn’t keep up, we needed someone like Annata
Built to connect every part of the operation
A365 unifies ERP, CRM, and DMS for automotive, trucks and buses, and equipment businesses in one connected environment, built natively on Microsoft Dynamics 365, Azure, Copilot, Power Platform, and Dataverse.
Every function: sales, service, parts, warranty, rental, fleet, and dealer operations works from the same data foundation in real time. No batch syncs. No reconciliation steps. No separate systems holding different versions of the same information.
Adopt A365 as a full end-to-end platform, or start with the modules your operation needs most. The platform grows with the business without requiring a replacement at each stage.
Annata A365 is a cloud-based business platform built on Microsoft Dynamics 365, designed to unify ERP, CRM, and DMS for automotive, trucks and buses, and equipment businesses. It connects sales, service, warranty, parts, rental, fleet, and dealer operations in one environment from the same real-time data foundation.
What A365 delivers to the business
A365 connects commercial, operational, and service workflows in one environment. Fewer reconciliation steps, fewer manual handoffs, and a single view of performance across every function. See what customers have achieved.
AI in the workflow, not alongside it
Through DriveAI and Microsoft Copilot, A365 deploys AI agents inside operational workflows, handling service scheduling, warranty triage, and parts demand forecasting, with human oversight at every decision point. AI that does something specific. For the industries that need it.
Commitment to innovation
For over 25 years, we’ve been building a evergreen solution that moves at the speed of your business. Today, that promise is stronger than ever.
Annata is a Microsoft Global Independent Software Vendor (GISV) and 8-time Microsoft Inner Circle member within the top one percent of Microsoft Dynamics partners globally, with more than 25 years of industry-specific experience serving automotive, trucks and buses, and equipment businesses across more than 100 countries.
Discover why our customers trust us
From challenges to operational evolution
Based in Deerfield Beach, Florida, JM Family supplies 177 Toyota dealerships, selling 500,000+ vehicles annually. To modernize, it adopted A365, replacing its 40-year-old mainframe. This enhanced inventory visibility, supply chain efficiency, and financial integration, ensuring faster dealer service. See how A365 is powering JM Family’s success.
From siloed processes to unified performance
AB Equipment, a premier multi-brand supplier of industrial equipment in New Zealand, faced challenges with manual processes, fragmented data, and inefficiencies in reporting and service delivery. Discover how they overcame these challenges by implementing A365 to streamline operations, integrate data, and improve business insights.
From a blank paper to a blueprint for the future
Ejner Hessel, Denmark's largest licensed Mercedes-Benz truck dealer, became a new importer for Mercedes-Benz trucks, taking on the full supply chain. This presented a major business opportunity but also a challenge: the lack of a tailored import management system. Starting from scratch, they recognized the need for a strong partnership and turned to Annata.
From outdated systems to modern business excellence
Brimborg, headquartered in Reykjavik in 1964, thrived as an automotive leader in Iceland. However, by the early 2000s, it faced limitations with outdated, siloed systems for workshops, sales, and finance. Recognizing the need for a solution to foster growth and tackle competition, Brimborg turned to Annata.
From siloed systems to global cohesion
As a trusted partner since 2018, HCM turned to Annata and A365, powered by Microsoft Dynamics 365, to unify operations and enhance cross-regional collaboration. Discover how A365 enabled HCM to adopt a customer-centric approach and drive greater agility across its global network.
From end-of-life systems to cutting-edge orchestration
Speedy Hire Plc, the UK's largest hire provider, sought a modern system to meet growth objectives and enhance customer service. It selected Annata for greater fleet visibility, real-time data replenishment, and product recommendations. Today, Speedy has increased ROI, workforce productivity, and customer service.
From fragmented growth to streamlined efficiencies
Danish Agro, a Nordic agricultural machinery rental company chose A365 as its business solution for managing and maintaining vehicles and capital-intensive equipment, helping achieve its growth strategy. Today, A365 ensures efficient handling of their sales and aftermarket services, positioning them for further success.
From data disintegration to real-time visibility
Ponsse, a leading forest machine manufacturer, prioritizes top-notch customer solutions. They selected A365 for streamlined material management, procurement, sales, deliveries, fieldwork control, maintenance, invoicing, finance management, and aftersales processes, supporting its commitment to superior customer experience.