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Forestry equipment global manufacturerselects Annata for company-wide digitization
ISV Annata creates future potential by using the common data model for automotive rental business


Forestry equipment global manufacturer selects Annata for company-wide digitization


Operating in forestry markets of more than 40 different countries, the manufacturer had an IT landscape that was complex, fragmented, and varied greatly between countries. As part of their future-proofing efforts, they needed a platform to bolster them as they navigated into the future, providing them with the flexibility required to digitize their entire business. 

Annata’s complete set of industry functionalities around the lifecycle of heavy equipment, the strength of the application and platform, as well as in-depth knowledge and vast experience within the industry were reasons why Annata was selected to support them along their transformation journey. 

Annata also displayed strong awareness of future capabilities specific to the manufacturer’s needs aside from proving a strong partnership with Microsoft. 

Annata’s flexibility, scalability, and capabilities to take on the ever-changing environment in the forestry manufacturing industry have since enabled the manufacturer to maintain a competitive edge digitally. 


ISV Annata creates future potential by using the common data model for automotive rental business

Central Europe

A franchisee in Switzerland runs an extensive number of rental stations in the country. The business  manages a fleet of mainly owned rental cars and is part of one of the biggest car retailers in Europe.

They needed a replacement of their legacy Finance and ERP system with the aim to run on an innovative state-of-the-art platform, which is in alignment with the mother companies’ strategic direction. 

Their industry ability to speak directly to the customer’s needs, along with industry-specific IP, the Common data model for Automotive, coupled with Annata´s strategic product roadmap made the selection an obvious choice.

Annata also organized a reference customer visit to a car import, dealer, and rental company that trusted the Dynamics platform with the Annata solutions for Automotive for years to handle their whole business.

The business will gain benefits from Annata´s multi-brand capabilities both in Car Fleet management and Rental. The project enjoys a high focus at the executive management level (also on a group level) and is supported by a strong change management approach aiming to avoid unnecessary customizations.


Global electrical power solutions firm puts customer experience and service excellence at the forefront with Annata

Central Europe

Providing testing, diagnostic, and monitoring solutions to the electrical power industry for over three decades, the global company aimed to continue strengthening its customer experience (CX) initiatives but needed to first gain deeper insights into its customers with a 360° view of each customer profile.

As the business and customers grew in numbers, it was looking to drive significant efficiencies across sales and marketing, enabling a greater ability to track customer engagement and provide responsive and relevant services. They also required built-in intelligence for faster and more personalized service and support.

With the implementation of Microsoft Dynamics 365 and annata365 for Customer Engagement with a focus on customer service, the company successfully managed its customer relationships by streamlining processes and centralizing customer information across multiple service representatives and channels.

By integrating its core client-facing procedures, the global firm realized operational gains, resulting in increased customer service and satisfaction. Utilizing a state-of-the-art user interface, the D365 Center of Excellence deployment was carried out to 24 locations in 19 countries, resulting in an overall improvement in management reporting for executives and operations.

Equipment webinar: "A365's role in heavy equipment business transformation" on Nov 16, 2023 at 3:30 p.m. CET. [Ended]
Automotive webinar: "Adapting automotive retail to the digital age" on Nov 14, 2023 at 3 p.m. CET [Ended]