AB Equipment

How AB Equipment connected its fragmented branch operations across New Zealand’s industrial equipment sector with A365
AB-Equipment
AB Equipment logo

As New Zealand’s premier supplier of industrial equipment, AB Equipment represents global brands like Toyota, Develon, and Tigercat. With a strong nationwide network and rapid growth, the company quickly expanded its operations across various sectors including materials handling, construction, and more.

However, with growth came significant challenges, including:

  • Fragmented operations
  • Limited data visibility: Disparate systems across branches made it impossible to access real-time data, limiting accurate reporting and timely decision-making across the business.
  • Inefficiencies: Time-consuming field service and maintenance, with slow reporting and decision-making

These challenges were limiting AB Equipment’s ability to scale across its branch network and respond to growing customer demands. AB Equipment turned to Annata and implemented A365 on Microsoft Dynamics 365, connecting branch operations and replacing fragmented manual processes with a single, integrated platform across all business areas.

“AB Equipment used A365 on Microsoft Dynamics 365 to connect fragmented branch operations across its nationwide New Zealand network. Manual processes across materials handling, construction, and field service were replaced with integrated workflows, giving the business real-time data visibility across all branches and improving reporting speed and accuracy for management decision-making. AB Equipment represents global brands including Toyota, Develon, and Tigercat, and A365 provides the operational foundation to manage multi-brand complexity from one platform.”

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