How Hessel Trucks went from a blank paper to a blueprint for the future

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In 2022, automotive retail company, Ejner Hessel, had the opportunity to become a general distributor of Mercedes-Benz trucks in Denmark. This was something very close to the heart of the company’s business, as it originally started out as a reseller of trucks back in 1968. Today, Ejner Hessel is Denmark’s largest licensed dealer for Mercedes-Benz trucks, while also representing other global brands like Ford, Renault, and Dacia, with Hessel Trucks as the department taking over the Mercedes-Benz truck import.